CUSTOM SQUARESPACE DESIGN
Smile in Gambia
Welcome to the digital home of a local tourism company based in Africa, specializing in providing exceptional accommodation and authentic local experiences. We organize unforgettable trips across Gambia and Senegal, offering you the opportunity to explore the rich culture, stunning landscapes, and vibrant communities of these two incredible countries.
AN IMMERSIVE ONLINE EXPERIENCE CAPTURING THE ESSENCE OF AN AUTHENTIC GUEST HOUSE IN GAMBIA, SHOWCASING LOCAL LIFE AND CULTURE
I crafted a dynamic website to highlight the client’s local accommodations and authentic experiences in Gambia and Senegal. By blending vibrant visuals with seamless navigation, the design captures the essence of these unique destinations, showcasing their rich beauty and cultural diversity. The design provides an engaging experience that invites visitors to explore and connect with the offerings, strengthening the brand and attracting potential travelers seeking immersive experiences in these incredible countries.
PROJECT SUMMARY
This project brought to life a captivating platform that highlights client’s local accommodations and authentic experiences in Gambia and Senegal. This Squarespace website, seamlessly optimized for both mobile and desktop, showcases the rich beauty and cultural diversity of these two incredible countries. Featuring stunning visuals and intuitive navigation, it offers an immersive experience that invites visitors to explore unique offerings. Key elements include an integrated booking system, dedicated sections for inquiries, and easy access to explore accommodations. With a perfect blend of engaging content, sleek design, and user-friendly functionality, the website enhances the brand's presence, drawing in potential travelers and providing a memorable digital experience across all devices.
SMILE IN GAMBIA
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DESIGN FEATURES
Custom Squarespace Design
Strategic Custom Design
Featuring 12 essential pages, including Home, About, Volunteer, Travel Stories, Accommodation, Excursions in Gambia, Excursions in Senegal, Raodtrip from Poland to Gambia, Donation, Travel Information, Payments Guide, Booking, and Contact pages.
Brand Identity
Crafting a cohesive and visually striking brand identity by defining colours, fonts, and copy for a unified and impactful aesthetic.
Imagery Implementation
Enhancing the visual storytelling by incorporating the imagery to build a cohesive and captivating website.
Custom CSS
Fine-tuning and adjusting the website design for a fully personalized experience that reflects unique branding.
Bonus Pages
Creating custom-built pages such as Terms & Conditions, Privacy Policy, Cookie Policy, and 404 Error page to enhance user experience and ensure compliance.
Mobile-Responsive Design
Ensuring their website looks great and performs flawlessly on all devices and screens.
Essential On-Page SEO Optimization
To let search engines easily crawl and index the pages, driving more website traffic.
Google Search Console Submission
Submitting the site to Google Search Console to ensure all pages are properly indexed, monitor SEO performance, track traffic, identify issues, and measure ongoing improvements.
Social-Media Integration
Seamlessly displaying the Instagram feed to encourage visitor engagement.
Email Marketing Integration
Setting up a newsletter sign up to collect email addresses, engage the audience, keep them informed, and drive conversions with targeted email campaigns.
Appointment Booking Integration
To schedule a call to discuss accommodation, excursions, and booking details,
Contact Form Integration
Streamlining communication by providing an intuitive way for visitors to submit inquiries and connect effortlessly with the hosts.
Testimonial Form Integration
Facilitating easy submission of client feedback and testimonials, allowing them to share their experiences effortlessly.
Domain Connection
Seamlessly connecting a domain to ensure a smooth, hassle-free website launch.
